All Wonderwell projects
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Brand Identity · Concept

Wonderwell Brand Identity

Wonderwell travel brand collection with a logo, signage, stationery, app icon, bottle, tote, cap, shirt, notebook, luggage tag, and mug

The brief

A travel brand concept needs a visual identity that reads consistently across digital and physical applications.

What we made

A concept identity centered on the Wonderwell mark and wordmark, shown in the supplied collection across travel signage, stationery, a mobile app icon, and merchandise.

Highlights

  • Primary mark and wordmark
  • Deep-green and warm-neutral visual direction
  • Brand applications presented as mockups

Creative scope

  • Logo design
  • Visual identity
  • Brand applications

More from the project

Wonderwell Brand Identity project detail 1

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